3 Tips on successful renewals:
Plan your renewal process 3 to 6 months before the
student’s expiry date!
Check student’s state of mind before approaching them!
Setup feedback appointments with students prior to their
renewal!
Check student’s state of mind with MAS auto rating
module! MAS looks at student’s training patterns and
lets you know of their state of mind. Students never
quit all of a sudden, they lose interest slowly. It is
very important to have a system in place to automate
this process. You shouldn’t sit down with a student and
talk about renewal if all the student is thinking about
is to quit once his membership ends. If a student has
the state of mind of quitting, you should talk to them
about the importance of setting goals and learning to
stick with them. These kind of students need motivation
and encouragement. At this stage, students are
definitely not in a state of mind for you to ask them
for more money or a longer commitment with your school.
With MAS, every time you enter a new student, the
system will set up a feedback and Follow-Up appointment
for you to guarantee a successful renewal.
Waiting for a student’s membership to expire is the
biggest mistake most school owners make when approaching
students for renewal. The best time for renewal is when
a student is excited about their training and that is
not necessarily when their membership ends. With MAS you
will be able to setup appointments with students ahead
of time, for instance the best time to renew a student
is when they receive a new belt or when they are excited
about their training after getting awarded with a
stripe. |